Software as a Service – How To Build Your Own Custom SaaS Application in 2023

Software as a Service – How To Build Your Own Custom SaaS Application in 2023

Software Application Development

What is SaaS? 

The term SaaS is getting famous recently, but what is it? SaaS is a software as a Service platform that delivers applications over the internet for easy access. A digital platform that provides easy access via the internet with security, performance, and deliverability.

Software hosted in the cloud, customers can access it remotely without any complex software. Applications on the SaaS are available for rent where you or your company use it on a subscription for a particular period.

Your device should have a good internet connection to access the application. Therefore the application vendors host server codes and databases of the applications. For your better understanding, Netflix is an example of a SaaS platform.

Here Are Some Key Features and Advantages of SaaS

Time Saver

SaaS makes your work easy as it’s already a ready-to-use application and is different from the traditional model. It minimizes your work of installation and configuration.


The SaaS product development arena develops applications much easier to use because of the already saved files in the cloud that’ll help you to install and use the application without any configuration glitches of the software. You only need good internet connectivity and credentials to access the application from anywhere in the world.


Cost Saving

SaaS application development undertakes multiple tasks at a time that cuts down various capital expenditure costs including hardware and infrastructure. Moreover, you do not need to spend money and resources to hire a compatible staff for monitoring the application.

It has lower maintenance because it cuts down the integration, installation, and implementation costs. Many SaaS software allows you to cancel or change the SaaS subscription anytime. The pricing system of various software companies offers customizable features which allow you to pay for only particular characteristics you use in any SaaS software.


Automated Provisioning

SaaS can automate every procedure and documentation in B2B and B2C companies using access credentials and web services. Cloud Service Broker(CSB) platforms are the best examples of such exceptional automated SaaS platforms.



The most prominent feature of SaaS is its stability. SaaS can easily decrease or increase the number of software on your SaaS platform. Enable a new SaaS offering without any additional upgradation and licensing fee.


Types of SaaS

Here is the list of 3 major kinds of SaaS adopted by many platforms:

  1. Customer Relationship Management or CRM

This kind of SaaS focuses on securing consumer data. The major application of CRM can be seen in B2C companies having direct consumers, and it allows consumers to form sales reports, automate repetitive tasks, and scale complex processes. Customer service teams, marketing, and sales are the most popular niches where CRM is used.

  1. Billing and Accounting

Billing and accounting are the prominent openings prevailing in the SaaS world. It allows users to keep track of budgets, transactions, and cash flow. It saves your labor and time in managing customer payments, taxes, payroll, data entry, financial errors, and reconciling accounts.

  1. Human Resources (HR)

Administration of employees, training, and recruitment are the chief responsibilities of every company’s human resource department. A human resource-oriented SaaS can help accomplish every such task, and it can also keep track of employees and endorse companies’ collaborative culture.


Steps To Build SaaS From Scratch

Here is the list of steps to build SaaS from scratch:

1. Market Analysis

First, you must prepare a report about your target audience, competitors, and market research. You have to study the market’s old and new, successful and unsuccessful trends. Moreover, you need to identify your consumer’s age, likes and dislikes, and thoroughly analyze your competitors’ strong points and weaknesses.

2. Select An App Monetisation Model

Then, you have to choose an app monetization model. An app monetization model furnishes every single detail about multiple features and architecture of your application beforehand. The most popular proven application models for SaaS apps include the freemium model, in-app advertising, transaction and selling, and subscription model.

3. Keep Checking On Security Beforehand

Now, you have to decide on a cloud vendor for the reliability and security of your SaaS software. One of the best cloud services in the market nowadays is AWS which integrates the data and data centres, ensuring extra security for users.

4. Go For Third-party Integrations

Now, choose an integration that ensures all application programming interfaces. For business settings, SaaS software should integrate with other applications and enterprise tools faultlessly. The software should have an API (Application Programming Interface) to allow third-party developers to merge into it.

5. Select The Technology Stack

Opt for any technology stack for the SaaS application’s front-end, back-end storage, and service sides. Javascript frameworks such as React, Vue.js, Angular, and HTML and CSS are popular technology stacks for the front end. On the other hand, languages, including PHP, Javascript, Python, and Ruby, are known for server-side development. MongoDB, MySQL, or PostgreSQL is for back-end storage.

6. Create An MVP Version Of The Application

Build an effective minimum viable product (MVP) for your brand. It serves as the blueprint of your application and analyses if the market will accept your product or if you need to reform anything. You can also change your technology stack or development procedure in case of dissatisfaction with the blueprint.

7. The Real Development

It’s time to start the actual development of SaaS and invest in further production and maintenance. Agile methodologies work best for continuous testing. You have to ensure that your consumers get technical support 24/7 after launching an application.


Our Experience In Building SaaS

We have built booking platforms using square appointments, and we prioritize our clients by listening to their requirements and needs carefully.

We clearly define our product boundaries to avoid any issues in the middle of the project.

Our primary purpose is to make a product with easy accessibility for clients and provide help to ease their difficulties while using the product. With the help of an organized structural team, this is going to happen. We’ve focused on creating a team of professionals who help us stand out. Each team works specifically to meet the requirements and pain points of the clients to meet their demands.

Working on the feedback is essential to look after the valuable clients who are paying you and investing time in your product. Building pricing transparency on your website is better to avoid any issues.

How Much Time And Cost are Involved?

The overall SaaS platform development takes around 110-115 days, including UI/UX design, back end, and android production. The cost of SaaS depends upon its complexity, and a decent to perplexing SaaS cost varies from $25,000 to $1,50,000.



SaaS has covered the market in a short period because of its easy access. With a need for high-volume data, backup, and monitoring software technicalities, businesses now prefer to outsource to SaaS providers.

Posted on December 8, 2022 by Keyur Patel
Keyur Patel